Best Rated Retailer
Customer ratings and reviews are the best way to independently ascertain which retailers are most-liked by their customers. For a long time, SunWiz has followed solar business ratings, and it was SunWiz who revealed that a 4.2-star rating is actually one of the lowest ratings solar businesses achieve.
Remarkably, 50% of solar businesses have a 5-star rating on Google, though most of those businesses have but a handful of reviews. Our analysis showed the more reviews you have, the greater chance you have of having one 4-star review that ruins your perfect 5-star rating. A few 5-star reviews doesn’t indicate a business has a reliable process that consistently delivers outstanding results. But when you’ve still got an outstanding average after receiving over 100 reviews – that says your business delivers great results time and time again.
We’ve also noticed that a company’s average rating on one platform could be remarkably different to their average rating on another platform. This is because many companies direct their happy customers to their preferred review site… but unhappy customers will grumble on whichever platform they choose. So, when establishing the best rated retailer, its important to collate reviews from multiple different platforms, and also to exclude companies who rely on one single platform for 90% of their reviews.
The next criteria was where to set the threshold. We found only 100 businesses (2.5% of the market) had collected more than 100 reviews spread reasonably across multiple sites, with an average rating higher than 4.8 stars. Therefore that is where we set the threshold of being eligible to be considered a best-rated retailer.
Within that segment, there were those that had the greatest number of reviews, who became eligible for a “Top 40 Most Popular Solar Retailer”. There were also those that had achieved a near-perfect score of above 4.95 stars – who became eligible for a “All Star” award.
So, that’s what it takes to become a Best Rated Retailer. You can find out more on our webpage dedicated to the best rated retailers.
