There was one Energy Storage System for every PV system installed in 2022, according to the recently released 2023 SunWiz Annual Australian Battery Market Report. The ratio of ESS-to-PV installations…
Category: Blog
Why a 5-star Google rating isn't enough anymore (for Australia's best solar retailers)
Who is Australia’s best solar retailer? Customers are forever trying to figure out who is the best solar retailer for their needs. My friends and family constantly ask me the…
Virtual Power Plants - have they come of age?
Virtual Power Plants have been touted as the future of Australia’s grid. A grid with high penetration of distributed energy resources will inevitably need some coordination to stably operate. Electricity…
Unpacking crucial sub-segments of the solar+storage market
Successful manufacturers offer products that meet the needs of the market. The same is true for manufacturers of energy storage systems, as it is for battery wholesalers and retailers. The…
Characteristics of Energy Storage System Customers
Successful salespeople go where the customers are, and sell them what they want to buy. Sales of solar batteries increased by 55% in 2022, according to the recently released 2023…
Why the market for retrofit batteries is more important than you think
Most people get this wrong: They misjudge the size of the retrofit battery market Which means their product offerings are sub-optimal. Because retrofitting storage requires different technical solutions & sales…
Australia's battery market grows by 55%
For a well-functioning industry, it is crucial that industry participants know the size of the market. Knowing the rate of market expansion or contraction informs investment decisions. Evaluating the success…