Brilliant insight into PV retailer/installer perceptions of PV suppliers' brands

SunWiz has partnered with EuPD to bring you an exceptional report that’s ideally suited for wholesalers, and manufacturers of PV panels, inverters, and energy storage.

Understand how retailers see your brand, and how this compares to other brands, and to retailers requirements:

  • unaided brand awareness
  • exclusively purchasing
  • market share
  • net promoter score
  • purchasing criteria
  • satisfaction vs importance

For example, the charts below depict the unaided brand awareness (how aware PV retailers are of your brand), and how exclusively they buy your brand. Information is also provided on their key purchasing criteria and how well your brand rates in each. You’ll also get to compare how retailers view your brand versus those of your competition.


The report is full of wisdom. Some examples of nuggets of wisdom include:

  1. There is a large disparity in product loyalty amongst various brands of panels, inverters, batteries, and wholesalers. 
  2. For solar wholesalers to increase market share, they need to pay more attention to reliability and service and speed than discounts. Equally, retailers who buy based primarily on price soon find that reliability and service levels bite back, and eat into their profitability.
  3. Panel manufacturers are doing better at meeting customer needs than inverter manufacturers, or wholesalers.

Prices (ex GST) start from $2500 for an technology/wholesaler except, through to $8,800 for the entire report.

Order from SunWiz to receive a free bonus gift valued at over $800.

 Full details here: EuPD_Proposal_Installer_Monitor_Australia_2018_2019_Sunwiz.pdf