Targeted PV Marketing: Take Aim with Interactive Solar Hot Spots

• Survive in Solar by Selling into Suburbs with continued high demand
• Improve your profit line by targeting your marketing dollar to favourable postcodes
• Further Target Your Marketing to Specific Demographics – age, education, occupation

SunWiz Consulting is proud to announce the release of Australian Solar Hot Spots Interactive. Our uniquely powerful interactive dashboards allow you to identify favourable locations for solar installations using an intuitive graphic user interface. SunWiz has even scoured the data to provide some Insider Hot Tips for you in the supporting user manual.

Scroll Down for Free Interactive Market Data on the Australian PV Industry and Free Charts on Total Australian Installations, Capacity, and Average Size by State

Ever wondered…

• Which suburbs are installing more solar systems?
• Which suburbs experienced less downturn in recent months?
• What suburbs have plenty of appetite left for solar?
• What suburbs are installing larger systems?
• What type of people are more likely to buy solar?

You can find the answers to these questions and much more inside SunWiz’s Australian Solar Hot Spots Interactive. This highly-affordable market intelligence could transform your business.

Option

Interactive + Manual $375.00 AUD Interactive + Manual & Demographics $525.00 AUD

Targeted marketing made easy

The dynamic nature of the solar industry has meant that targeted marketing is an essential part of business today. To make the best possible choices and get the best bang for your marketing buck you will need thorough, detailed and insightful data tailored specifically for the solar industry.

The Solar Hot Spot Dashboards allow you to quickly and easily identify suburbs that have had less penetration and have a tendency to install larger sized systems. Identify suburbs that have been stable even as subsidies have ended or even suburbs that have been saturated and require less of your attention. View state trends on the correlation between family income, occupation, age, industry of employment and the average system size or penetration rate for a suburb. Your marketing choices will be made easier and have a greater potential for success with this suite of information at your finger tips.

Free Demonstration - Press Play at the bottom of the flash module

Press play above to watch the free demonstration video of the interactive dashboard being put to use

Product contents

Option 1: ($375 ex GST)

• Solar Hot Spots Interactive Dashboard, plus:
• User Manual featuring Hot Insider Tips
• Interactive maps of Australia showing:
  • Cumulative capacity and penetration by suburb
  • Monthly capacity and average system size by suburb
  • Quarter 3 2011 installations as a percentage of the year’s total by suburb
  • Quarter 3 2011 installed capacity as a percentage of the year’s total by suburb
  • Quarter 3 2011 average system size by suburb
• Data and Plots of:
  • State and national number of installations for 2009, 2010, 2011 by the month
  • State and national installed capacity for 2009, 2010, 2011 by the month
  • State and national average system size for 2009, 2010, 2011 by the month

Option 2: ($525 ex GST)

• Solar Hot Spots Interactive Dashboard
• All of the above (including the user manual and Insider Hot Tips)
• Plus Demographic Target Market report (additional $150)

Find out if you should be targeting younger people, parents, managers, mechanics or farmers? This additional report provides information on which market demographics are most likely to purchase solar, how has this changed in recent months, and which market segment is most likely to buy a larger system.

Option

Interactive + Manual $375.00 AUD Interactive + Manual & Demographics $525.00 AUD

Free Interactive ORER-data on Australian Solar Power Suburb Analysis

The Office of the Renewable Energy Regulator (ORER) has recently released postcode-level data on Australian solar power (PV) installations. SunWiz has developed a free, visually-interactive solar power postcode analysis of this data, seen below. Also shown beneath are national and state-based aggregates on systems installed, capacity installed, and average system size.

Select a region to produce a close-up of postcodes contained, and their associated metrics. Click on the main map to deselect the region. You can also zoom to a region, and pan (by clicking and dragging your mouse on the map)

Note that data provided by ORER excludes systems pending registration, which represent ~75MW as of mid November. As a result, information from recent months (12 months, but especially the past 3 months) is incomplete, overstating the industry downturn. If you wish to obtain more detailed insights into individual installations - by company, state, or most popular system sizes, subscribe to PV Market Insights

Note that data provided by ORER excludes systems pending registration, which represent ~75MW as of mid November. As a result, information from recent months (12 months, but especially the past 3 months) is incomplete, overstating the industry downturn. If you wish to obtain more detailed insights into individual installations - by company, state, or most popular system sizes, subscribe to PV Market Insights

Australian solar postcode information and data analysis interactive

Australian Solar PV Market Report (澳大利亚光伏市场报告)

The Australian solar industry has grown at astounding rates in recent years and regained a position the top ten list of global markets. However, it remains highly volatile and subject to a complex array of factors which influence its potential for growth.

SolarBusinessServices and SunWiz Consulting are proud to announce the release of their lat-est intelligence report, “Australian PV Market Report 2011”. This detailed, twenty two page report summarises the history of solar in Australia, current market statistics and forecasts for the future.

Based on the combined knowledge of Austral-ia's leading solar industry analysts, the report uses the latest market statistics and intelligent analysis to provide data and insightful commentary.

The Australian market is highly dynamic and will undoubtedly continue its metamorphosis over the coming years in line with changing policies and intense competition. Growth is predicted in some market segments, but importantly, declines are forecast in others. Understanding where to focus is essential for any company operating in Australia.

The report includes twenty crucial graphs and tables, thought provoking commentary and provides comparisons to historical results to provide all important context. Updated and completed in September 2011, this report is critical reading for companies who are developing business strategies within the Australian solar market.

The Australian PV Market Report 2011 is written in English.

Contents

• Executive summary
• The history of solar in Australia
• Solar rebates and incentives
• Solar in Australia today
• Current market size - national
• Current market size – by state
• Market share – solar panels
• Market share – solar inverters
• Market share – solar mounting products
• Channels to market
• Australian solar – the future
• Industry drivers
• Australian market forecast
• Appendices

澳大利亚太阳能产业在近年来有着惊人的增长，并恢复了在全球市场十大排名的一席位。

但是，它仍有很高的波动性，并受到一系列复杂的因素影响其增长潜力。

太阳能商业服务(SolarBusinessServices)和太阳精灵咨询(SunWiz Consulting)自豪地宣布其最新的商情报告，“2011年度澳大利亚的光伏市场报告”。

这二十二页的详细报告概括了太阳能在澳大利亚的历史，目前的市场统计数据和对未来的预测。

报告根据澳大利亚领先的太阳能行业分析师的综合知识，采用了最新的市场统计和智能分析，提供数据和有见地的评论

光伏产业的专业人士，零售商，批发商和市场营销都会查找到有关的价值，认识不同的渠道是怎么分割，集中和结构化的。

澳大利亚光伏市场报告

澳大利亚市场是高度动态的，在未来几年内将无疑地继续其变态以符合不断变化的政策和激烈的竞争

在一些细分市场是预计有增长的，但重要的是，别的细分市场的预测却是下降的。了解哪些地方需要专注，对任何在澳大利亚经营的公司都很重要。

该报告包含20个关键的图形和表格，发人深省的评论，并提供历史结果的比较，以提供所有重要的内容。

在2011年9月更新及完成，本报告是在澳大利亚太阳能市场发展经营策略的公司一份关键的阅读资料。

2011年度澳大利亚光伏市场报告以英文书写

摘要

澳大利亚太阳能的历史

太阳能的回扣和奖励

澳大利亚太阳能在今天

目前的市场规模 – 全国

目前的市场规模 – 每州

市场份额 - 太阳能电池板

市场份额 - 太阳能逆变器

市场份额 - 太阳能安装产品

进入市场的渠道

澳大利亚太阳能 - 未来

产业的驱动力

澳大利亚市场预测

附录

内容

要购买或了解更多信息，请访问 www.solarbusiness.com.au或 www.sunwiz.com.au

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Sbs Sw Aus Market 2011 Promo v3 Mandrin

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